In the following, we provide information about the collection of personal data when using
Personal data is any data that can be related to a specific natural person, such as their name or IP address.
The controller within the meaning of Art. 4 para. 7 EU General Data Protection Regulation (GDPR) is Mindfuel GmbH , Römerstraße 18, 80801, Munich, Deutschland, email: admin@mindfuel.ai. We are legally represented by Nadiem von Heydebrand.
Our data protection officer can be reached via heyData GmbH, Schützenstraße 5, 10117 Berlin, www.heydata.eu, E-Mail: datenschutz@heydata.eu.
We detail the scope of data processing, processing purposes and legal bases below. In principle, the following come into consideration as the legal basis for data processing:
Insofar as we transfer data to service providers or other third parties outside the EEA, the security of the data during the transfer is guaranteed by adequacy decisions of the EU Commission, insofar as they exist (e.g. for Great Britain, Canada and Israel) (Art. 45 para. 3 GDPR).
If no adequacy decision exists (e.g. for the USA), the legal basis for the data transfer are usually, i.e. unless we indicate otherwise, standard contractual clauses. These are a set of rules adopted by the EU Commission and are part of the contract with the respective third party. According to Art. 46 para. 2 lit. b GDPR, they ensure the security of the data transfer. Many of the providers have given contractual guarantees that go beyond the standard contractual clauses to protect the data. These include, for example, guarantees regarding the encryption of data or regarding an obligation on the part of the third party to notify data subjects if law enforcement agencies wish to access the respective data.
Unless expressly stated in this privacy policy, the data stored by us will be deleted as soon as they are no longer required for their intended purpose and no legal obligations to retain data conflict with the deletion. If the data are not deleted because they are required for other and legally permissible purposes, their processing is restricted, i.e. the data are blocked and not processed for other purposes. This applies, for example, to data that must be retained for commercial or tax law reasons.
Data subjects have the following rights against us with regard to their personal data:
Data subjects also have the right to complain to a data protection supervisory authority about the processing of their personal data. Contact details of the data protection supervisory authorities are available at https://www.bfdi.bund.de/EN/Service/Anschriften/Laender/Laender-node.html.
Within the scope of the business or other relationship, customers, prospective customers or third parties need to provide us with personal data that is necessary for the establishment, execution and termination of a business or other relationship or that we are legally obliged to collect. Without this data, we will generally have to refuse to conclude the contract or to provide a service or will no longer be able to perform an existing contract or other relationship.
Mandatory data are marked as such.
As a matter of principle, we do not use a fully automated decision-making process in accordance with article 22 GDPR to establish and implement the business or other relationship. Should we use these procedures in individual cases, we will inform of this separately if this is required by law.
When contacting us, e.g. by e-mail or telephone, the data provided to us (e.g. names and e-mail addresses) will be stored by us in order to answer questions. The legal basis for the processing is our legitimate interest (Art. 6 para. 1 s. 1 lit. f GDPR) to answer inquiries directed to us. We delete the data accruing in this context after the storage is no longer necessary or restrict the processing if there are legal retention obligations.
From time to time, we conduct customer surveys to get to know our customers and their wishes better. In doing so, we collect the data requested in each case. It is our legitimate interest to get to know our customers and their wishes better, so that the legal basis for the associated data processing is Art. 6 para. 1 s. 1 lit f GDPR. We delete the data when the results of the surveys have been evaluated.
We reserve the right to inform customers who have already used services from us or purchased goods from time to time by e-mail or other means electronically about our offers, if they have not objected to this. The legal basis for this data processing is Art. 6 para. 1 s. 1 lit. f GDPR. Our legitimate interest is to conduct direct advertising (recital 47 GDPR). Customers can object to the use of their e-mail address for advertising purposes at any time without incurring additional costs, for example via the link at the end of each e-mail or by sending an e-mail to our above-mentioned e-mail address.
Interested parties have the option to subscribe to a free newsletter. We process the data provided during registration exclusively for sending the newsletter. Subscription takes place by selecting the corresponding field on our website, by ticking the corresponding field in a paper document or by another clear action, whereby interested parties declare their consent to the processing of their data, so that the legal basis is Art. 6 para. p. 1 lit. a GDPR. Consent can be revoked at any time, e.g. by clicking the corresponding link in the newsletter or notifying our e-mail address given above. The processing of the data until revocation remains lawful even in the event of revocation.
Based on the consent of the recipients (Art. 6 para. 1 s. 1 lit. a GDPR), we also measure the opening and click-through rate of our newsletters to understand what is relevant for our audience.
We send newsletters with the tool HubSpot of the provider HubSpot, Inc., 25 1st Street Cambridge, MA 0214, USA (privacy policy:https://legal.hubspot.com/privacy-policy). The provider processes content, usage, meta/communication data and contact data in the process in the EU.
We send newsletters with the tool Mailjet of the provider Mailjet GmbH, Friedrichstraße 68, 10117 Berlin (privacy policy: https://www.mailjet.com/privacy-policy/). The provider processes content, usage, meta/communication data and contact data in the process in the EU.
We send newsletters with the tool Pipedrive of the provider Pipedrive OÜ, Mustamäe tee 3a, 10615 Tallinn, Estonia (privacy policy: https://www.pipedrive.com/en/privacy). The provider processes content, usage, meta/communication data and contact data in the process in the EU.
We send newsletters using Lemlist. The provider thereby processes content, usage, meta/communication data and contact data.
Our website stores information in the terminal equipment of website visitors (e.g. cookies) or accesses information that is already stored in the terminal equipment (e.g. IP addresses). What information this is in detail can be found in the following sections.
This storage and access is based on the following provisions:
The subsequent data processing is carried out in accordance with the following sections and on the basis of the provisions of the GDPR.
During the informative use of the website, i.e. when site visitors do not separately transmit information to us, we collect the personal data that the browser transmits to our server in order to ensure the stability and security of our website. This is our legitimate interest, so that the legal basis is Art. 6 para. 1 s. 1 lit. f GDPR.
These data are:
This data is also stored in log files. They are deleted when their storage is no longer necessary, at the latest after 14 days.
Our website is hosted by Netlify. The provider is Netlify, Inc., 44 Montgomery Street, Suite 300, San Francisco, California 94104, USA. In doing so, the provider processes the personal data transmitted via the website, e.g. content, usage, meta/communication data or contact data in the USA. Further information can be found in the provider's privacy policy at https://www.netlify.com/privacy/.
It is our legitimate interest to provide a website, so the legal basis of the described data processing is Art. 6 para. 1 s. 1 lit. f GDPR.
The legal basis of the transfer to a country outside the EEA are standard contractual clauses. The security of the data transferred to the third country (i.e. a country outside the EEA) is guaranteed by standard data protection clauses (Art. 46 para. 2 lit. c GDPR) adopted by the EU Commission in accordance with the examination procedure under Art. 93 para. 2 of the GDPR, which we have agreed to with the provider.
We use the content delivery network Netlify for our website. The provider is Netlify, Inc., 44 Montgomery Street, Suite 300, San Francisco, California 94104, USA. The provider thereby processes the personal data transmitted via the website, e.g. content, usage, meta/communication data or contact data in the USA. Further information can be found in the provider's privacy policy at https://www.netlify.com/privacy/.
We have a legitimate interest in using sufficient storage and delivery capacity to ensure optimal data throughput even during large peak loads. Therefore, the legal basis of the described data processing is Art. 6 para. 1 s. 1 lit. f GDPR.
Legal basis of the transfer to a country outside the EEA are standard contractual clauses. The security of the data transferred to the third country (i.e. a country outside the EEA) is guaranteed by standard data protection clauses (Art. 46 para. 2 lit. c GDPR) adopted by the EU Commission in accordance with the examination procedure under Art. 93 para. 2 of the GDPR, which we have agreed to with the provider.
We publish positions that are vacant in our company on our website, on pages linked to the website or on third-party websites.
The processing of the data provided as part of the application is carried out for the purpose of implementing the application process. Insofar as this is necessary for our decision to establish an employment relationship, the legal basis is Art. 88 para. GDPR in conjunction with Sec. 26 para. 1 of the German Data Protection Act (Bundesdatenschutzgesetz). We have marked the data required to carry out the application process accordingly or refer to them. If applicants do not provide this data, we cannot process the application.
Further data is voluntary and not required for an application. If applicants provide further information, the basis is their consent (Art. 6 para. 1 s. 1 lit. a GDPR).
We ask applicants to refrain from providing information on political opinions, religious beliefs and similarly sensitive data in their CV and cover letter. They are not required for an application. If applicants nevertheless provide such information, we cannot prevent their processing as part of the processing of the resume or cover letter. Their processing is then also based on the consent of the applicants (Art. 9 para. 2 lit. a GDPR).
Finally, we process the applicants' data for further application procedures if they have given us their consent to do so. In this case, the legal basis is Art. 6 para. 1 s. 1 lit. a GDPR.
We pass on the applicants' data to the responsible employees in the HR department, to our data processors in the area of recruiting and to the employees otherwise involved in the application process.
If we enter into an employment relationship with the applicant following the application process, we delete the data only after the employment relationship has ended. Otherwise, we delete the data no later than six months after rejecting an applicant.
If applicants have given us their consent to use their data for further application procedures as well, we will not delete their data until one year after receiving the application.
Site visitors can book appointments with us on our website. For this purpose, we process meta data or communication data in addition to the data entered. We have a legitimate interest in offering interested parties a user-friendly option for making appointments. Therefore, the legal basis for data processing is Art. 6 para. 1 s. 1 lit. f GDPR. Insofar as we use a third-party tool for the agreement, the information on this can be found under "Third parties".
Our website uses cookies and similar technologies to ensure a functional and personalized experience for visitors. Cookies are small text files stored in your browser that assist in enhancing performance, tracking usage, and providing tailored content. We use both session cookies, which expire when you close your browser, and persistent cookies, which stay on your device until you delete them.
3.6.1. Types of Cookies and Their Purposes
a) Necessary Cookies
Necessary cookies are essential for the website’s core functionality. They allow secure login, save privacy preferences, and support essential operational features. These cookies are stored without needing user consent, as they are required for the website’s performance.
Details:
b) Analytics Cookies
Analytics cookies help us understand how visitors interact with our website. These cookies provide insights into page visits, visitor behavior, and site usage patterns to improve the website’s functionality. Consent for these cookies is required and can be managed through our cookie banner.
Details:
c) Advertisement Cookies
Advertisement cookies track browsing activity to deliver personalize dads on other websites. We use advertising pixels from platforms such as LinkedIn and Google. These cookies require user consent before being activated.
Examples:
d) Functionality Cookies
Functionality cookies enhance your experience by remembering choices and settings, such as chat preferences and language selection. These cookies enable personalized interactions but are not strictly essential.
Examples:
3.6.2. Managing Cookie Preferences
Users can manage or disable cookies through the settings on our cookie banner or via browser settings. Please note that disabling some cookies may affect website functionality and user experience.
We use Pipedrive to manage leads. The provider is Pipedrive OÜ, Mustamäe tee 3a, 10615 Tallinn, Estonia. The provider processes contact data (e.g. e-mail addresses, telephone numbers), meta/communication data (e.g. device information, IP addresses), and master data (e.g. names, addresses) in the EU.
The legal basis for the processing is Art. 6 para. 1 s. 1 lit. f GDPR. We have a legitimate interest to manage data of leads for the purpose of direct marketing.
We delete the data when the purpose for which it was collected no longer applies. Further information is available in the provider's privacy policy at https://www.pipedrive.com/en/privacy.
We use Plausible Analytics for analytics. The provider is Plausible Insights OÜ, Västriku tn 2, 50403, Tartu, Estonia. The provider processes usage data (e.g. web pages visited, interest in content, access times) and meta/communication data (e.g. device information, IP addresses) in the EU.
The legal basis for the processing is Art. 6 para. 1 s. 1 lit. a GDPR. The processing is based on consent. Data subjects may revoke their consent at any time by contacting us, for example, using the contact details provided in our privacy policy. The revocation does not affect the lawfulness of the processing until the revocation.
The data will be deleted when the purpose for which it was collected no longer applies and there is no obligation to retain it. Further information is available in the provider's privacy policy at https://plausible.io/privacy.
3.7.3. HubSpot
We use HubSpot to generate leads, for marketing automation, for analytics and management of customer relationships. The provider is HubSpot, Inc., 25 1stStreet Cambridge, MA 0214, USA. The provider processes usage data (e.g. webpages visited, interest in content, access times), content data (e.g. entries in online forms), and meta/communication data (e.g. device information, IP addresses) in the EU.
The legal basis for the processing is Art. 6 para. 1 s. 1 lit. f GDPR. We have a legitimate interest in managing data in a simple and inexpensive way.
The data will be deleted when the purpose for which it was collected no longer applies and there is no obligation to retain it. Further information is available in the provider's privacy policy at https://legal.hubspot.com/de/privacy-policy.
3.7.4. Mailjet
We use Mailjet for sending emails. The provider is Mailjet GmbH Friedrichstraße 6810117 Berlin. The provider processes contact data (name, email address) and usage data (e.g., visited websites, interest in content, access times) in the EU. The legal basis for processing is Art. 6 Para. 1 lit. b GDPR. Processing is necessary for the performance of a contract processing agreement with your employer. The data is deleted once the purpose for which it was collected is no longer applicable and there is no retention obligation. More information is available in the provider's privacy policy at https://www.mailjet.com/legal/privacy-policy/.
We use Lemlist to manage outreach communications. The provider is Lemlist SAS, 24 Rue Louis Blanc, 75010 Paris, France. The provider processes contact data (e.g. email addresses), communication data (e.g. message content, timestamps), and meta/communication data (e.g. device information, IP addresses) in the EU.
The legal basis for the processing is Art. 6 para. 1 s. 1 lit. f GDPR. We have a legitimate interest in efficient outreach and communication management.
We delete the data when the purpose for which it was collected no longer applies. Further information is available in the provider’s privacy policy at https://lemlist.com/privacy.
We are represented in social media networks in order to present our organization and our services there. The operators of these networks regularly process their users' data for advertising purposes. Among other things, they create user profiles from their online behavior, which are used, for example, to show advertising on the pages of the networks and elsewhere on the Internet that corresponds to the interests of the users. To this end, the operators of the networks store information on user behavior in cookies on the users' computers. Furthermore, it cannot be ruled out that the operators merge this information with other data. Users can obtain further information and instructions on how to object to processing by the site operators in the data protection declarations of the respective operators listed below. It is also possible that the operators or their servers are located in non-EU countries, so that they process data there. This may result in risks for users, e.g. because it is more difficult to enforce their rights or because government agencies access the data.
If users of the networks contact us via our profiles, we process the data provided to us in order to respond to the inquiries. This is our legitimate interest, so that the legal basis is Art. 6 para. 1 s. 1 lit. f GDPR.
We maintain a profile on LinkedIn. The operator is LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland. The privacy policy is available here: https://https://www.linkedin.com/legal/privacy-policy?_l=de_DE. One way to object to data processing is via the settings for advertisements: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.
We maintain a profile on Xing. The operator is XING AG, Dammtorstraße 29-32, 20354 Hamburg. The privacy policy is available here: https://privacy.xing.com/de/datenschutzerklaerung.
We reserve the right to change this privacy policy with effect for the future. A current version is always available here.
If you have any questions or comments regarding this privacy policy, please feel free to contact us using the contact information provided above.
